The cost of graphic design services, especially within an advertising agency context, can vary widely based on several factors including the complexity of the project, the experience level of the designer, the urgency of the deadline, and the specific needs of the campaign. Here's a general breakdown to give you an idea:

1. Logo Design:

  • Basic: $150 - $450 for a simple logo by a less experienced designer.
  • Intermediate: $1,000 - $5,000 for more experienced designers or small agencies.
  • High-End/Branding Package: $5,000 - $30,000+ for top agencies or highly experienced designers, often including comprehensive branding guidelines.

2. Social Media Graphics:

  • Simple Graphics: $50 - $200 per graphic.
  • Campaign Series: $500 - $2,500 for a series of themed graphics across different platforms.

3. Website Design:

  • Basic Website: $1,000 - $5,000 for simple websites without complex functionalities.
  • Intermediate Website: $5,000 - $15,000 for a more sophisticated site with custom designs.
  • E-commerce or Highly Customized Site: $15,000 - $50,000+ for advanced features, e-commerce functionality, and bespoke designs.

4. Brochures and Marketing Materials:

  • Flyers and Small Print Materials: $50 - $350 depending on the design complexity.
  • Brochures: $200 - $2,000+ for multi-page designs that require intricate layouts and graphics.

5. Advertising Campaign Creative:

  • Single Ad Design: $250 - $2,500+ depending on the medium (print, digital, out-of-home) and complexity.
  • Campaign Suite: $2,500 - $20,000+ for a comprehensive set of creatives across various mediums, including digital, print, and video.

6. Packaging Design:

  • Simple Product Labels: $150 - $1,500.
  • Complex Packaging: $2,000 - $10,000+ for intricate designs or products requiring detailed packaging instructions or multiple SKUs.

7. Hourly Rates:

  • Freelance Designers: $25 - $150+ per hour.
  • Design Agencies: $85 - $300+ per hour.

Additional Considerations:

  • Retainer Agreements: Some agencies and freelancers work on a retainer basis, providing a set amount of work each month for a fixed fee.
  • Project Complexity: Custom illustrations, high-level interactivity, or extensive user research for UX/UI design can significantly increase costs.
  • Revisions: Costs may increase with the number of revisions requested beyond the initially agreed scope.

It's important to discuss budgets, expectations, and deliverables upfront with your designer or agency to ensure transparency and avoid unexpected costs. Keep in mind these figures are estimates and can vary by location, demand, and the specific skill set of the designer or agency.

Our process begins with a consultation to understand your brand and objectives. We then move to concept development, where we create initial designs. After feedback, we refine these designs and present the final visuals. The project concludes with the delivery of all necessary files and assets.
Timelines can vary; simple projects might take a few days, while more involved tasks could require weeks or more. We set realistic deadlines at the project's outset and keep you updated on our progress.
We'll need a clear brief detailing your project's goals, target audience, and any specific requirements or preferences you have. Any existing brand assets, like logos or guidelines, would also be helpful.
Communication is key to a successful project. We typically use emails, phone calls, and meetings (virtual or in-person) for updates and feedback. We're flexible and can adapt to the communication tools and platforms that work best for you.