WHY ADA COMPLIANCE IS VITAL FOR EVERY BUSINESS
ARE YOU SERVING EVERYONE EQUALLY?
No matter what industry you're in, providing equal access to your website for those with disabilities isn't just the right thing to do, it reinforces your business values. However, whereas providing wheelchair access and other reasonable accommodations have been law for years, website accessibility is relatively new.
While not officially law yet for public businesses, the rise in non-compliance lawsuits is rising and can be costly both monetarily and to business reputation.
ADA COMPLIANCE BUILDS TRUST
Serving web content to customers with disabilities shows that they are valued and drives a sense of trust in your business that lasts for years. Additionally, ADA Compliance can help bring more business from non or underserved groups that haven't been able to find a solution when searching online.
Are you sure you're safe?
Website compliance isn't happening someday, it's here now.
Filings are increasing every day. It's unfortunate but true.
To start, compliance is the right thing to do. All deserve to have the best experience from your company online regardless of disability. But, it's not only the right thing to do, it's the law. Sadly, over 92% of websites do not meet minimum ADA standards for users with disabilities and as a result, legal implications are a real concern. With new Artificial Intelligence solutions, it not that hard to comply and be safe.
ADA COMPLIANCE SAVES LEGAL ISSUES
Even as the future of the legality of ADA Compliance is considered in the courts, there are still numerous lawsuits each year from those with disabilities and other unscrupulous parties seeking financial remedy due to non-compliance. This threat continues to grow and the costs of these lawsuits can range into the hundreds of thousands of dollars causing undue economic burden to many small and medium-sized businesses.
We were unprepared...
You're more vulnerable than ever
Lawsuits and time spent in court over ADA non-compliance are costly and over 92% of business owners face the very real chance of being targeted. Although entirely avoidable, the majority of businesses that experience these non-compliance lawsuits aren't large corporations, but small and medium-sized organizations.
They are often singled out due to their financial inability to successfully defend themselves in court leading to lucrative payouts for plaintiffs who use ADA non-compliance as a means of monetary gain.
ADA COMPLIANCE AND SEO
One of the more unknown advantages that ADA compliance provides is increased readability by Google leading to an increase in search ranking and better SEO overall. This benefit, while valuable, is simply a by-product of making site accessibility a priority to serve every customer and potential customer as equals.
We're getting more calls
That's just one of the benefits
Trust and ease of use. Businesses spend millions to attain both and one of the fastest and most cost-effective ways is a simple ADA Compliance audit that can uncover new ways to make your web content available to more customers.
WANT TO HAVE A REAL CONVERSATION ABOUT YOUR ADA COMPLIANCE?
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