Tricks That Will Make You Shine in Your Next Video Meeting

May 20, 2020 5:16:19 PM

On-Target! Makreting | Digital Marketers In Houston |

Feeling cool and confident in a video meeting can feel a little “ruff” around the edges.

Fortunately, there are easy ways to improve your screen presence and take advantage of a powerful tool that can help you build stronger relationships during the ‘Coronavirus economy’. Here are a few tips on making the most out of your next video meeting.

Lighting Matters

It’s difficult to be engaging in video if nobody can see you. Avoid harsh side or back lighting and instead invest in some basic front-facing soft light sources that make your video call look great.

Dress to Impress

As a rule of thumb, dress professionally or wear what you normally would if the meeting was in-person. Also, keep in mind that good posture sends nonverbal signals of energy and enthusiasm.

In Zoom, you can use AI to touch up your appearance. Go to Settings > Video, check “Touch up my appearance,” and Zoom will soften the focus on your camera, theoretically minimizing any issues with your skin.

Don’t have a presentable home office? The Virtual Background feature allows you to display an image or video as your background during a Zoom Meeting.

Mute Microphone

When not speaking, be sure to mute your microphone to avoid bringing sudden noise or static to the call. Pay attention so you don’t forget to turn it back on when it’s your time to speak.

Record Meetings

Don’t want to slow things down by taking notes? You can record a video meeting and get it transcribed, or save it as a reference for later. For sales meetings, a recording can be a great tool for trainees or can serve as a potential case study for later (with permission from the participant). 

Address People by Name

If your video meeting is a group, always introduce yourself and address each person you are speaking to by name.

Screen Sharing

Screen sharing during an online meeting allows you to bring everyone together to generate new ideas and even collaborate on documents in real-time.


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