Ask On-Target!
Browse articles, examples, and quick reads on branding, digital marketing, websites, advertising, and sales support for real-world businesses.
Email Marketing
Looking to different ways to engage potential customers? You might be taking advantage of the power of email marketing when it comes to trying something new. Let’s face it — most...
Sales
Is your marketing failing to create leads? Nothing is worse than spending marketing dollars on something that isn't working. There may be a combination of things that either don’t...
Social Media
I too, was a little shook up when Mark Zuckerberg first announced Facebook will change its algorithm to promote more personal content rather than news. We marketers have planned...
Pay Per Click
Investing your marketing budget in a PPC platform like Google AdWords can have a big impact on your business. According to Google, the average advertiser on AdWords makes two...
Sales
You may be wondering what’s all this talk about using the Hubspot CRM? But what you’re really asking is how it’s directly related to your sales team and how can it benefit you. To...
What do successful brands all have in common? A team of highly driven and successful individuals. Much like Stephen R. Covey's book, The 7 Habits of Highly Effective People®,...
Email Marketing
Email subject lines can feel like the death of us marketers. In today’s busy world, we receive 121 emails per day and a whopping 33% of them go unopened. [E-Statistics] This means...
Q1 is here! If all goes well, 2018 will be a year of surpassing sales goals and taking your company to the next level. But success doesn’t happen overnight. It requires planning,...
Real Estate Marketing
Homebuyers today are looking for more than blog posts and great photos – they want to watch videos. In fact, 55% of people watch videos online every day. (Digital Information...
Social Media
2017 was a big year for social media. Brands playing catch up joined forces with hundreds of other companies using platforms like Facebook and Twitter to build stronger consumer...
As we move into 2018, you may be rethinking everything from job roles to marketing tactics that will help in staying ahead of the curve. This is a good time to take a look back...
Content Marketing
Here’s a common misconception: content is a great marketing tool used for generating leads. Okay, this has some truth to it, but not entirely. Because content isn’t meant for just...
Is it time to take a good, hard look at your company's marketing strategy? Creating a 2018 marketing plan will help set you on the right course to making goals a reality. Without...
Inbound Marketing
You don't need to employ a larger sales staff or even drive thousands of additional shoppers to your location to increase your sales. You just need to optimize the customer base...
Digital Marketing
The real estate industry can no longer rely on print ads and billboards to sell homes. More and more home builders are taking advantage of digital marketing tactics. In fact, the...
blogging
Content creation is one of the most important marketing tools to get noticed online. But ... how do we do it? Constantly coming up with new content can sound overwhelming. Here...
Social Media
As someone using social media marketing, it can be hard to know when is the best time to post, how often to post, and what kind of content to post. You don't want your advertising...
Inbound Marketing
Many business owners are hesitant to hand over control to an inbound marketing agency, however, the support of an experienced team can allow business owners to focus on what they...
Pay Per Click
If you are reading this, you are probably pretty confident that YouTube advertising can be a good investment for your business, and we must agree. With well over one billion users
Inbound Marketing
Inbound marketing has become the go-to method for all marketers to attract customers to them rather than the other way around. If you're just now starting an inbound marketing...
