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On-Target! Makreting | Digital Marketers In Houston | 5 Free Video Apps to Make Marketing Easier
17Aug

5 Free Video Apps to Make Marketing Easier

If you’re ready to start including more video content into your inbound marketing strategy, you’re already off to a great start. You may have discovered just how easy it is to shoot ...

On-Target! Makreting | Digital Marketers In Houston | 5 Things to Do Before You Hit Publish, Every Time
10Aug

5 Things to Do Before You Hit Publish, Every Time

Blogging is one of the most critical content marketing tactics for 2018. It’s the the human angle of your business and one of the easiest ways to drive traffic to your site. So it’s pretty important that you are doing it right! And we’re not ...

On-Target! Makreting | Digital Marketers In Houston | Using Video to Boost Search Rankings
3Aug

Using Video to Boost Search Rankings

We already know video is a great inbound marketing tool for capturing interest and educating viewers. (And how shoppers are nearly 2 times more likely to make a purchase after viewing ...

On-Target! Makreting | Digital Marketers In Houston | Social Media is Taking Over Video and TV
27Jul

Social Media is Taking Over Video and TV

Things are changing fast — people are watching less TV and more digital video on their smartphones. According to Cisco, mobile video will account for 78% of all mobile data traffic in the next 3 years.  And just this past month, both ...

On-Target! Makreting | Digital Marketers In Houston | How to Organically Generate More Leads
20Jul

How to Organically Generate More Leads

Generating organic leads is a bit more similar to picking out your produce than one would think. Organic fruits are the product of a farming system which avoids the use of man-made AD-ditives. Organic leads are the product of a marketing strategy ...

On-Target! Makreting | Digital Marketers In Houston | How Smart TVs Just Got Even Smarter
13Jul

How Smart TVs Just Got Even Smarter

For marketers, we understand that data is a critical asset to delivering relevant marketing campaigns to the right audience. This same information is also key to getting a clear return for all marketing investments. So it may come to no surprise ...

On-Target! Makreting | Digital Marketers In Houston | 3 Reasons Your Website is Desperate for a Pillar Page
9Jul

3 Reasons Your Website is Desperate for a Pillar Page

You've heard it before — the way people search online is changing, so your website content strategy needs to change too. And if your website is desperately needing a boost in organic web traffic or user engagement, pillar pages are a ...

On-Target! Makreting | Digital Marketers In Houston | How Facebook is Making Advertising More Transparent
29Jun

How Facebook is Making Advertising More Transparent

Facebook recently made two big announcements regarding ad transparency, along with a number of changes the past ...

On-Target! Makreting | Digital Marketers In Houston | Here’s What Texas Builders Need to Know About Homebuyers
22Jun

Here’s What Texas Builders Need to Know About Homebuyers

 Each year the Texas Association of REALTORS® releases a report that analyzes survey data from Texans who bought or sold a home in the past year. The data has shown that the ...

On-Target! Makreting | Digital Marketers In Houston | How to Get the Most Out of Google Adwords
15Jun

How to Get the Most Out of Google Adwords

Google claims that you do not need to spend a lot of money on AdWords to get a return on the investment. However, many people are paying for clicks that have zero likelihood of turning into a profit. Here are a few ways to adjust your strategy so ...

On-Target! Makreting | Digital Marketers In Houston | 5 Terrible Behaviors Marketers Need to Stop
8Jun

5 Terrible Behaviors Marketers Need to Stop

Sometimes it’s not about what you need to start doing and is more about the toxic habits you should pull away from. It’s easy to overlook the bad when your focused on keeping up with the latest trends, especially when every piece of content on ...

On-Target! Makreting | Digital Marketers In Houston | 5 Must-Know Google Analytics Stats to Improve Your Marketing
2Jun

5 Must-Know Google Analytics Stats to Improve Your Marketing

Signing up for Google Analytics is free and incredibly user-friendly. But actually knowing what to do with that data can be stressful, as Google spits out an overwhelming amount of data! How should we handle these metrics, and can we gain any ...

On-Target! Makreting | Digital Marketers In Houston | Facebook Ad Policies: New Changes & Rules You Need To Know
25May

Facebook Ad Policies: New Changes & Rules You Need To Know

If you haven’t already immersed yourself in the recent Facebook debacle, read through any tech news feed and you will quickly discover the intense scrutiny Facebook has been under over data privacy, fake news, political advertising and all things ...

On-Target! Makreting | Digital Marketers In Houston | Is Print Advertising Dead?
18May

Is Print Advertising Dead?

Are you still trying to decide whether dedicating a portion of your marketing budget to print is worth continuing in the current digital landscape? It’s true that many news outlets and publications have shifted to online content. And the inbound ...

On-Target! Makreting | Digital Marketers In Houston | Qualities That Really Matter in a Marketing Team
4May

Qualities That Really Matter in a Marketing Team

There’s one thing you know you want from your digital marketing team. That’s ROI. But what are the qualities that will guarantee a team will meet your standards? Some may say creativity, time management, and good communication skills — but these ...

On-Target! Makreting | Digital Marketers In Houston | Pinchin’ Tails Event Was a Huge Success
3May

Pinchin’ Tails Event Was a Huge Success

The DPIS Pinchin’ Tails Event last Friday was a blast! We are so excited to have been a VIP sponsor and help raise $25,000 for HomeAid Houston, we can’t think of a worthier cause than building shelters for Houston’s homeless, nor better people to ...

On-Target! Makreting | Digital Marketers In Houston | Stats That Sum Up the US Housing Market
24Apr

Stats That Sum Up the US Housing Market

How much do you know about the people who are buying homes from your company?

On-Target! Makreting | Digital Marketers In Houston | Unique Ways to Boost Email Open Rates
20Apr

Unique Ways to Boost Email Open Rates

At some point this year you may have come across the standard check-list on how to improve email open rates. This list probably covered tactics such as creating a sense of urgency, giving an offer or discount or name recognition — which are great ...

On-Target! Makreting | Digital Marketers In Houston | On-Target! Recognized as #1 HubSpot Partner Agency
18Apr

On-Target! Recognized as #1 HubSpot Partner Agency

On-Target!, achieved the #1 ranking for Partner Implementation worldwide. To celebrate this accomplishment HubSpot sent founding member Dan Tyre to Houston for a special HubSpot All-Stars event with select On-Target! clients. Attendees heard Dan ...

On-Target! Makreting | Digital Marketers In Houston | 5 Examples of Marketing Gone Terribly Wrong
13Apr

5 Examples of Marketing Gone Terribly Wrong

We all love watching other people mess up. As cruel as that sounds, failure also offers some valuable free advice.

Ask On-Target! 


Below are our accounts and perspectives on approaches, strategies, examples, focused on marketing for small and medium-sized businesses.

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