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On-Target! Makreting | Digital Marketers In Houston | What is a Buyer's Journey?
4Sep

What is a Buyer's Journey?

What is a buyer's journey, and what information can you provide to guide them into a purchase? The secret to better sales outcomes is understanding where your prospects are in the buying ...

On-Target! Makreting | Digital Marketers In Houston | What is a CRM? And Why Should I Use One?
28Aug

What is a CRM? And Why Should I Use One?

Simply put, CRM -- or customer relationship management -- refers to software that tracks interactions with prospects and customers.

On-Target! Makreting | Digital Marketers In Houston | 7 Stats to Know Before Your Next Email Campaign
11Jul

7 Stats to Know Before Your Next Email Campaign

Email is still alive and well, despite the spotlight always on the young and vibrant social media. In fact, email generates $38 for every $1 spent, which is an astounding 3,800% ROI, ...

On-Target! Makreting | Digital Marketers In Houston | 7 Hacks for Highly Converting Landing Pages
3Jul

7 Hacks for Highly Converting Landing Pages

A landing page is a marketer’s best friend when it comes to capturing new leads. That's because landing pages enable us to direct visitors, from sources such as Google Adwords, Facebook ...

On-Target! Makreting | Digital Marketers In Houston | 7 Signs You Need Help With Inbound
27May

7 Signs You Need Help With Inbound

While the inbound marketing is designed to simplify your marketing efforts, beginners can still run into obstacles if they don’t haven't benefited from coaching or direction from an ...

On-Target! Makreting | Digital Marketers In Houston | How to Inspire People to Care About Your Brand
24Apr

How to Inspire People to Care About Your Brand

Consumers today are savvier and more skeptical than ever. According to the Edelman Trust Barometer, only 52 percent of global respondents trust businesses. And not only do they have ...

On-Target! Makreting | Digital Marketers In Houston | 5 Ways to Explain Hubspot to Your Boss (and get them onboard)
19Apr

5 Ways to Explain Hubspot to Your Boss (and get them onboard)

Inbound marketing works. You know it, but does your boss know it? They might be impressed to hear that businesses who employ inbound marketing methods save 62 percent per lead compared ...

On-Target! Makreting | Digital Marketers In Houston | On-Target! Named Top HubSpot Agency in Houston
16Apr

On-Target! Named Top HubSpot Agency in Houston

 On-Target! was recently recognized as a Top HubSpot Agency in Houston, because of the results we’ve achieved for our clients using this software platform.

On-Target! Makreting | Digital Marketers In Houston | Get Acquainted with Inbound Marketing: 6 (Not-Boring) Videos
1Apr

Get Acquainted with Inbound Marketing: 6 (Not-Boring) Videos

So you’re interested in learning more about Inbound Marketing? You came to the right place.

On-Target! Makreting | Digital Marketers In Houston | 3 Reasons Why Your Business Needs a CRM
26Mar

3 Reasons Why Your Business Needs a CRM

Stop storing customer information in a spreadsheet! And say goodbye to tedious data entry.

On-Target! Makreting | Digital Marketers In Houston | 5 Things Your Customers Wish You Knew
18Mar

5 Things Your Customers Wish You Knew

Ever wonder what your customers are really thinking? We can’t give you exact details, but we can share some insights we’ve gathered over the years. We've found that many customer frustrations are simply ...

On-Target! Makreting | Digital Marketers In Houston | Psychological Marketing Tactics to Influence Consumer Behavior
18Feb

Psychological Marketing Tactics to Influence Consumer Behavior

Motivating people to take action is not an easy job. People are continuously weighing their options, teetering between their imagination and reality, between having and not having. This ...

On-Target! Makreting | Digital Marketers In Houston | The Real Way to Boost Trade Show Results
7Feb

The Real Way to Boost Trade Show Results

Your prospects don’t need to attend a trade show to learn about your products anymore; they can visit your website, read online reviews, or browse your social media platforms.

However, trade shows are an ...

On-Target! Makreting | Digital Marketers In Houston | 4 Must-Haves for Turning a Web Visitor into a Contact
28Jan

4 Must-Haves for Turning a Web Visitor into a Contact

Everyone wants more web traffic, more clicks, more customers. But few want to spend the time refining their efforts to get people from point a to point b. We’re talking about a process ...

On-Target! Makreting | Digital Marketers In Houston | 3 Ways to Sell More Using the HubSpot CRM
4Jan

3 Ways to Sell More Using the HubSpot CRM

The HubSpot CRM holds an impressive variety of tools that can help you grow your business. In fact, there are more than 1,000 different ways to use the platform. But are you taking ...

On-Target! Makreting | Digital Marketers In Houston | Marketing Tips Inspired by Football: Amp Up Your Game
27Dec

Marketing Tips Inspired by Football: Amp Up Your Game

They say that Football is more than just a game. It’s a lesson in teamwork, discipline, perseverance, goal-setting, and even time management. But we can draw on even more lessons from ...

On-Target! Makreting | Digital Marketers In Houston | 3 HubSpot Integrations Our Clients Love
17Dec

3 HubSpot Integrations Our Clients Love

Hubspot is king when it comes to bringing everything together in one place. Which means less hassle, more control and not to mention — a seamless alignment between marketing and sales. ...

On-Target! Makreting | Digital Marketers In Houston | The Science of Cute Marketing
10Dec

The Science of Cute Marketing

On first impression, what drew you to this article? Our bets are on the cute little scientist. That’s because cute images stimulate the same pleasure centers of the brain aroused by a ...

On-Target! Makreting | Digital Marketers In Houston | 5 Ideas to Spice Up Your Holiday Marketing Strategy
23Nov

5 Ideas to Spice Up Your Holiday Marketing Strategy

Pumpkin spice lattes are back in season, which means it’s time to put those holiday marketing tactics into full-swing. But there’s a lot of competition out there. The holiday season is ...

On-Target! Makreting | Digital Marketers In Houston | Inbound Marketing Methodology
16Oct

Inbound Marketing Methodology

During the past few years, the way people communicate and what they expect from your business has changed. Traditional marketing campaigns like flyers, sales calls, snail mail, and trade ...

On-Target! Makreting | Digital Marketers In Houston | How to Organically Generate More Leads
20Jul

How to Organically Generate More Leads

Generating organic leads is a bit more similar to picking out your produce than one would think. Organic fruits are the product of a farming system which avoids the use of man-made AD-ditives. Organic leads are the ...

On-Target! Makreting | Digital Marketers In Houston | Does My Company Need HubSpot?
5Dec

Does My Company Need HubSpot?

HubSpot is good at what they do, and that's probably why they are one of the fastest growing marketing automation platforms on the web. You may have heard of the HubSpot-coined term “Inbound Marketing” before, and ...

On-Target! Makreting | Digital Marketers In Houston | How to Boost Your Sales with Artificial Intelligence
28Nov

How to Boost Your Sales with Artificial Intelligence

 You don't need to employ a larger sales staff or even drive thousands of additional shoppers to your location to increase your sales. You just need to optimize the ...

On-Target! Makreting | Digital Marketers In Houston | 5 Tips for Hiring an Inbound Marketing Agency
28Sep

5 Tips for Hiring an Inbound Marketing Agency

Many business owners are hesitant to hand over control to an inbound marketing agency, however, the support of an experienced team can allow business owners to focus on what they know best: their business. The ...

On-Target! Makreting | Digital Marketers In Houston | Inbound Marketing Stats That Might Surprise You
11Sep

Inbound Marketing Stats That Might Surprise You

Inbound marketing has become the go-to method for all marketers to attract customers to them rather than the other way around. If you're just now starting an inbound marketing campaign, it pays to look at what ...

On-Target! Makreting | Digital Marketers In Houston | Creating a Homebuyer Persona
22Aug

Creating a Homebuyer Persona

How well do you actually know the people you are trying to sell homes to? Understanding your customer is an essential step to real estate marketing. By creating a buyer persona, you ...

On-Target! Makreting | Digital Marketers In Houston | 7 Tips to Create the Perfect Buyer Persona
17Aug

7 Tips to Create the Perfect Buyer Persona

Buyer personas are a crucial component of successful real estate marketing, particularly for the sales departments. After all, the marketing team needs to know to whom they are marketing, and the sales team needs ...

On-Target! Makreting | Digital Marketers In Houston | 5 Characteristics of a Texas Homebuyer
17Aug

5 Characteristics of a Texas Homebuyer

As a real estate developer or home builder, it is important to understand the characteristics of the people who are buying homes. A detailed overview (known as a buyer ...

On-Target! Makreting | Digital Marketers In Houston | How to Double Your Sales in One Year
14Aug

How to Double Your Sales in One Year

Doubling sales in one year may not be possible for big corporations like Apple, but it's actually a very attainable goal for small businesses. In this blog, we'll explain the steps you should take to work towards ...

On-Target! Makreting | Digital Marketers In Houston | What Does the New
14Jul

What Does the New "Ad-free" Age Mean to Marketers?

Advertisements are the bread and butter for marketers. Pushing ads online, on TV and in print are the main way companies attract new clients and retain them for the long-term. However, ...

On-Target! Makreting | Digital Marketers In Houston | 3 Proven Ways to Get More B2B Leads
13Jun

3 Proven Ways to Get More B2B Leads

 

On-Target! Makreting | Digital Marketers In Houston | How Programmatic Marketing Works
9Jun

How Programmatic Marketing Works

Has your media strategy kept up with the times? Buying banners on sites one-by-one is like watching black and white TV. Programmatic is how digital media marketing works today. With over 4.7 billion websites on the ...

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