Why are my leads not converting?

Leads are the lifeblood of your business, see how you can bring them in and get them to convert in the article below: https://www.ontargetagency.com/ask-on-target/marketing-bringing-in-leads

How can I use PPC to help sustain my seasonal business?

Many home service companies experience seasonality in their business, but that doesn't mean that you can't stay busy even in non-peak periods. Learn how here: https://www.ontargetagency.com/ask-on-target/how-ppc-can-sustain-cyclical-home-service-businesses

Could I be wasting money on my advertising?

Cutting wasteful advertising spend is absolutely essential for home services businesses that need to spend smart to compete in a highly competitive PPC environment. See if you're wasting money: https://www.ontargetagency.com/ask-on-target/how-wasteful-ad-spending-can-hurt-your-home-services-business

Does the place my leads come from matter?

Where your leads come from can help you understand much more than where your next customer comes from. See why it matters: https://www.ontargetagency.com/ask-on-target/lead-attribution-for-home-service-businesses-heres-why-it-matters

What are some ways I can beat my competitors?

Differentiating your business from your competitors is critical for any business, and even more so for Home Services. These two tactics can help immediately: https://www.ontargetagency.com/ask-on-target/overcome-home-services-competition-with-these-2-digital-marketing-tactics

How can I improve how my customers find me online?

Customers need to be able to find your business online, and these tips can help them find you easier: https://www.ontargetagency.com/ask-on-target/seo-basics-the-6-most-important-things-you-need-to-know-right-now

How can I get more customers to open my emails?

Sending emails is a necessary component of running a home services business, and if you want to improve your results, try these suggestions: https://www.ontargetagency.com/ask-on-target/what-are-the-best-ways-to-improve-emails-results

How can I get my business on the first page of Google?

Getting on the first page of Google is the goal of every business online, and using these techniques, it can be much easier: https://www.ontargetagency.com/ask-on-target/finding-keywords-that-put-you-on-the-first-page-on-google

How can I improve how my customers find me online?

Customers need to be able to find your business online, and these tips can help them find you easier: https://www.ontargetagency.com/ask-on-target/seo-basics-the-6-most-important-things-you-need-to-know-right-now

Can I use Google My Business for my organization in new ways?

Google My Business is an absolute game changer for lead generation if you know how to leverage it the right way: https://www.ontargetagency.com/ask-on-target/how-google-my-business-can-bring-you-leads

Ask On-Target

On-Target! Makreting | Digital Marketers In Houston | All About Sales Enablement — 15Jul

All About Sales Enablement

To keep your business thriving and growing, your sales team has to juggle a lot of things – like planning, improving customer retention, converting leads into customers, and much more. But to achieve higher sales and revenues, companies must ...

On-Target! Makreting | Digital Marketers In Houston | 10 Sales Jokes to Spice Up Your Next Meeting — 21Jan

10 Sales Jokes to Spice Up Your Next Meeting

Need a good line to kick off your next meeting? Want to break the ice with a new colleague?

On-Target! Makreting | Digital Marketers In Houston | 7 Highly Effective Ways to Boost Home Sales with Mobile Marketing — 15Jan

7 Highly Effective Ways to Boost Home Sales with Mobile Marketing

Amongst the many changes in 2020, a critical one for New Home sales was that smartphone usage overtook desktop internet browsing. Yes, the smartphone has become the gateway to buyers and improving how you approach mobile marketing needs to ...

On-Target! Makreting | Digital Marketers In Houston | Cold Calling is Dead. Here's How the Sales Process is Changing — 23Dec

Cold Calling is Dead. Here's How the Sales Process is Changing

**It's a Digital World**

On-Target! Makreting | Digital Marketers In Houston | 5 Reasons Your Sales Follow-up is Failing — 30May

5 Reasons Your Sales Follow-up is Failing

You've made the perfect pitch to a potential client you'd love to work with. Feeling confident, you reach out to follow-up, only to receive the cold shoulder. While it is hard to pinpoint the exact ...

On-Target! Makreting | Digital Marketers In Houston | Repurposing Content to Create Powerful Sales Emails — 30Nov

Repurposing Content to Create Powerful Sales Emails

When it comes to doing Inbound marketing right, email should be a method for inspiring people to actually do something. Whether it’s to visit a ...

On-Target! Makreting | Digital Marketers In Houston | How Sales Teams Benefit from Hubspot — 6Feb

How Sales Teams Benefit from Hubspot

You may be wondering what’s all this talk about using the Hubspot CRM? But what you’re really asking is how it’s directly related to your sales team and how can it benefit you. To be clear, Hubspot is defined as “an inbound marketing software ...

On-Target! Makreting | Digital Marketers In Houston | Content: Your Sales Team's Secret Sauce — 21Dec

Content: Your Sales Team's Secret Sauce

Here’s a common misconception: content is a great marketing tool used for generating leads. Okay, this has some truth to it, but not entirely. Because content isn’t meant for just getting leads. One of the best strategies your sales team can ...

On-Target! Makreting | Digital Marketers In Houston | How to Boost Your Sales with Artificial Intelligence — 28Nov

How to Boost Your Sales with Artificial Intelligence

You don't need to employ a larger sales staff or even drive thousands of additional shoppers to your location to increase your sales. You just need to optimize the customer base you already have. ...

On-Target! Makreting | Digital Marketers In Houston | Outdated Sales Techniques That Are Flat Out Terrible — 18Aug

Outdated Sales Techniques That Are Flat Out Terrible

Cliches abound in the sales industry. It is a field that almost seems stuck in traditional and nearly unable to adapt to change. The following are a few of the terrible sales closing techniques that simply no longer work.
...

On-Target! Makreting | Digital Marketers In Houston | How to Double Your Sales in One Year — 14Aug

How to Double Your Sales in One Year

Doubling sales in one year may not be possible for big corporations like Apple, but it's actually a very attainable goal for small businesses. In this blog, we'll explain the steps you should take to work towards that goal:
...

All posts

STAY UP TO DATE

Get our latest articles delivered right to your inbox!

We regularly publish the latest news and information in marketing and sales for multiple industries. If you want to remain at the forefront of relevant and timely content, fill out the form and subscribe.