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On-Target! Makreting | Digital Marketers In Houston | How Should We Market to Millennials?
2Nov

How Should We Market to Millennials?

With an annual buying power of $200 billion, the millennial market is becoming a top-priority across all industries – tech start-ups aside. But what do we actually know about marketing to this social media savvy ...

On-Target! Makreting | Digital Marketers In Houston | What Does Google’s BIG Update Mean for Marketers?
25Oct

What Does Google’s BIG Update Mean for Marketers?

Google’s search engine is not only getting smarter – it’s also becoming more “human”. Google is constantly making improvements that help boost user experience, from putting mobile friendly sites first to ...

On-Target! Makreting | Digital Marketers In Houston | Are We Scaring Our Customers Away?
18Oct

Are We Scaring Our Customers Away?

Do your marketing efforts tend to trick or treat your customers? Are you being haunted by wasted marketing dollars? Here are a few ways you could be scaring potential customers away and tips on how to change your tune. ...

On-Target! Makreting | Digital Marketers In Houston | Why Isn’t Our Social Media Following Growing?
11Oct

Why Isn’t Our Social Media Following Growing?

Social media is one of the most powerful tools a brand can use to reach new customers. However, getting results is not as easy as it looks. Just because you are sharing interesting content regularly, does not mean you ...

On-Target! Makreting | Digital Marketers In Houston | On-Target! Wins Website and Brochure of The Year at 2019 PRISM Awards
11Oct

On-Target! Wins Website and Brochure of The Year at 2019 PRISM Awards

Our Houston digital marketing agency was recently awarded Website of the Year for our work on All Points Group and Sales Brochure of the Year for our work with

4Oct

What Are Examples of Email Campaign Strategies?

 

Want to branch out from your “business as usual” marketing messages? Email campaigns have the power to yield $44 in ROI for every $1 spent. But to truly reap the ...

On-Target! Makreting | Digital Marketers In Houston | Do You Need Help with Video Production?
2Oct

Do You Need Help with Video Production?

Many business owners are starting to turn to video as a marketing and sales tactic. Whether it’s on social media, the front page of a website, or embedded in a sales email, video is an effective way to improve engagement and conversions. The ...

On-Target! Makreting | Digital Marketers In Houston | How Can You Help People Experiencing Homelessness?
2Oct

How Can You Help People Experiencing Homelessness?

Learn how you can Be The Key to solving homelessness in Houston and join the movement to change lives.

At On-Target!, we have aligned ourselves with two amazing nonprofit organizations, HomeAid Houston and The Way Home. Both are ...

On-Target! Makreting | Digital Marketers In Houston | Our Agency is Relocating to The Cannon
2Oct

Our Agency is Relocating to The Cannon

Effective October 21st, 2019 On-Target!, Houston's digital marketing agency, will be moving to The Cannon located at

27Sep

Should We Be Doing Offline Marketing?

Absolutely! Whoever said “print is dead” was missing the big picture. Ideally, our marketing strategies should be well-rounded and branch out to several platforms. This means utilizing a variety of different tools – ...

On-Target! Makreting | Digital Marketers In Houston | What Are Examples of Effective Website Copy?
20Sep

What Are Examples of Effective Website Copy?

Great website copy sells. It goes beyond listing benefits, features or services. It refrains from using meaningless verbs and empty promises. Instead, it speaks directly to your audience and motivates them to take ...

On-Target! Makreting | Digital Marketers In Houston | How Do I Find My Target Audience?
13Sep

How Do I Find My Target Audience?

Good marketing starts with knowing your audience. Great marketing is demonstrating a deep understanding of your audiences' unique needs.

On-Target! Makreting | Digital Marketers In Houston | Answers to Common Business Marketing Questions
6Sep

Answers to Common Business Marketing Questions

It’s said that the key to success is all about asking the right questions. This is especially true in marketing, where the very nature of the industry is continuously evolving. The techniques that used to work no ...

On-Target! Makreting | Digital Marketers In Houston | What is a Buyer's Journey?
4Sep

What is a Buyer's Journey?

What is a buyer's journey, and what information can you provide to guide them into a purchase? The secret to better sales outcomes is understanding where your prospects are in the buying process, also known as the buyer's ...

On-Target! Makreting | Digital Marketers In Houston | How Can I Grow My Email List?
30Aug

How Can I Grow My Email List?

Don’t let social media distract you from one of the oldest and most effective marketing platforms out there. Email is still a great way to reach people, as 99% of consumers check their email every day. In fact, email ...

On-Target! Makreting | Digital Marketers In Houston | What is a CRM? And Why Should I Use One?
28Aug

What is a CRM? And Why Should I Use One?

Simply put, CRM -- or customer relationship management -- refers to software that tracks interactions with prospects and customers.

On-Target! Makreting | Digital Marketers In Houston | What's new with Google and SEO?
23Aug

What's new with Google and SEO?

When is the last time you checked-in on the SEO health of your site? Has anything changed recently? Chances are it has – as Google’s search engine is always evolving, with frequent updates and improvements to ...

On-Target! Makreting | Digital Marketers In Houston | What are the Best Marketing Books?
21Aug

What are the Best Marketing Books?

Whether you’re a marketing manager at a large company or a small business owner trying to make it to the next level – expanding your intellectual arsenal is always a good thing.

On-Target! Makreting | Digital Marketers In Houston | What Should My Email Open Rate Be?
9Aug

What Should My Email Open Rate Be?

How can you tell if you are getting the most out of your email campaign? While platforms such as Hubspot or Mailchimp provide you with detailed analytics, these numbers mean less if you don’t have a benchmark to ...

On-Target! Makreting | Digital Marketers In Houston | What Are The Best Free Keywords Tools?
2Aug

What Are The Best Free Keywords Tools?

With the number of tools out there designed to help you with SEO, there is no reason to guess at which keywords ...

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