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On-Target! Makreting | Digital Marketers In Houston | Your Facebook Advertising Questions Answered
12Mar

Your Facebook Advertising Questions Answered

Many marketers struggle to get a handle on Facebook advertising. It’s the most comprehensive platform when it comes to social advertising and has virtually endless methods for creating a successful promotion, from ...

On-Target! Makreting | Digital Marketers In Houston | What are Drip Emails And How Do They Work?
6Mar

What are Drip Emails And How Do They Work?

It’s never been a better time to take advantage of email marketing – no matter the size of your contact list. There are so many new tools for the job, such as email automation, that provide immense value to brands ...

On-Target! Makreting | Digital Marketers In Houston | Is the New App TikTok Relevant for Marketers?
28Feb

Is the New App TikTok Relevant for Marketers?

You may have recently heard about the app TikTok growing in popularity. While it’s not nearly as popular as Facebook or Instagram in terms of active monthly users (coming in at 60 million in the United States) it still ...

On-Target! Makreting | Digital Marketers In Houston | What Are the Best Ways to Improve Emails Results?
21Feb

What Are the Best Ways to Improve Emails Results?

There is a load of information available online with tips to boost your email marketing strategy. It could take days to collect all of the new trends and tactics that the experts are sharing. Fortunately, we’ve done a ...

On-Target! Makreting | Digital Marketers In Houston | What is User Experience And Why Does it Matter?
18Feb

What is User Experience And Why Does it Matter?

“User experience (UX) focuses on having a deep understanding of users, what they need, what they value, their abilities, and also their limitations. It also takes into account the business goals and objectives of the ...

On-Target! Makreting | Digital Marketers In Houston | Are Facebook Marketing Results Dropping?
7Feb

Are Facebook Marketing Results Dropping?

The way people interact on Facebook is evolving. And so are the algorithms that place your marketing content in relevant News Feeds. As of late 2019, average reach for Facebook posts was down by 2.2% (according to ...

On-Target! Makreting | Digital Marketers In Houston | How to Understand Your Prospect's Pains
30Jan

How to Understand Your Prospect's Pains

Let’s face it, you wouldn’t want your doctor to provide treatment without first giving an examination. And you wouldn’t want your mechanic replacing parts before taking a look under the hood. The same goes when it ...

On-Target! Makreting | Digital Marketers In Houston | How to Amp up Your LinkedIn Marketing Game
23Jan

How to Amp up Your LinkedIn Marketing Game

LinkedIn is the world’s largest professional network and the place for B2B companies looking to target industry-specific business professionals. It’s a great platform to share your work, gather insights and build a ...

On-Target! Makreting | Digital Marketers In Houston | What’s New With Google Adwords?
15Jan

What’s New With Google Adwords?

Google is always making changes. Fortunately, they usually come in the form of improvements that make our jobs much easier! Here are some of the significant recent updates to Google Adwords that will help improve your ...

On-Target! Makreting | Digital Marketers In Houston | What Were The Biggest Marketing Stats of 2019?
9Jan

What Were The Biggest Marketing Stats of 2019?

Times are changing – it’s the nature of the industry. New trends are rising, tech is improving, and more and more data is becoming available. Thanks to recent research and insights from the past year, valuable ...

On-Target! Makreting | Digital Marketers In Houston | What are the Most Effective Ways to Increase our Contact Database?
30Dec

What are the Most Effective Ways to Increase our Contact Database?

Your email list is similar to a revolving door. Over time, contacts will be lost due to new jobs, expiring email addresses, unsubscribes, etc. But it’s marketers jobs to make sure that door keeps moving with the right people coming in as often as ...

On-Target! Makreting | Digital Marketers In Houston | 3 Reasons Why Your Business Needs a CRM
23Dec

3 Reasons Why Your Business Needs a CRM

Stop storing customer information in a spreadsheet! And say goodbye to tedious data entry.

On-Target! Makreting | Digital Marketers In Houston | What is Facebook’s New Special Ad Category?
13Dec

What is Facebook’s New Special Ad Category?

Facebook recently announced it is now requiring all U.S.-based housing, employment and credit advertisers to select the “Special Ad Category” option in Ads Manager when creating ads. But what exactly does this new information mean for ...

On-Target! Makreting | Digital Marketers In Houston | How Long Does it Take to See Marketing Results?
6Dec

How Long Does it Take to See Marketing Results?

Everyone is eager to see the results of their marketing dollars, and the sooner the better. But just how long does it take to start  reaping the benefits of your efforts? ...

On-Target! Makreting | Digital Marketers In Houston | What Are the Top 2020 Marketing Trends?
29Nov

What Are the Top 2020 Marketing Trends?

Not sure what to include in your 2020 marketing plan? Staying on top of trends means identifying opportunities and staying ahead of competition. It’s critical in the world of digital marketing, where the variables are ...

On-Target! Makreting | Digital Marketers In Houston | How Can We Promote The Holidays in Our Next Campaign?
22Nov

How Can We Promote The Holidays in Our Next Campaign?

Tis the season to spice up your marketing efforts! Holiday marketing can be fun, effective and a great last push for the end of the year. Not sure how to deck the halls? Here are a few ways you can take advantage of ...

On-Target! Makreting | Digital Marketers In Houston | How Do We Compare Our Company With Competitors?
15Nov

How Do We Compare Our Company With Competitors?

It’s always a good idea to get to know your competition. By maintaining an arsenal of information about competitors, you can anticipate actions and always stay one step ahead. You can also identifying gaps and ...

On-Target! Makreting | Digital Marketers In Houston | Does Our Website Really Need a Redesign?
8Nov

Does Our Website Really Need a Redesign?

Not everyone needs a new website. But if you want start seeing more results with your marketing efforts – it’s the first place to start. Here are a few examples of ways your current website could ...

On-Target! Makreting | Digital Marketers In Houston | How Should We Market to Millennials?
2Nov

How Should We Market to Millennials?

With an annual buying power of $200 billion, the millennial market is becoming a top-priority across all industries – tech start-ups aside. But what do we actually know about marketing to this social media savvy ...

On-Target! Makreting | Digital Marketers In Houston | What Does Google’s BIG Update Mean for Marketers?
25Oct

What Does Google’s BIG Update Mean for Marketers?

Google’s search engine is not only getting smarter – it’s also becoming more “human”. Google is constantly making improvements that help boost user experience, from putting mobile friendly sites first to ...

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