How Should We Market to Millennials?
With an annual buying power of $200 billion, the millennial market is becoming a top-priority...
2Nov
How Should We Market to Millennials?
With an annual buying power of $200 billion, the millennial market is becoming a top-priority across all industries – tech start-ups aside. But what do we actually know about marketing to this social media savvy ...
25Oct
What Does Google’s BIG Update Mean for Marketers?
Google’s search engine is not only getting smarter – it’s also becoming more “human”. Google is constantly making improvements that help boost user experience, from putting mobile friendly sites first to ...
18Oct
Are We Scaring Our Customers Away?
Do your marketing efforts tend to trick or treat your customers? Are you being haunted by wasted marketing dollars? Here are a few ways you could be scaring potential customers away and tips on how to change your tune. ...
11Oct
Why Isn’t Our Social Media Following Growing?
Social media is one of the most powerful tools a brand can use to reach new customers. However, getting results is not as easy as it looks. Just because you are sharing interesting content regularly, does not mean you ...
11Oct
On-Target! Wins Website and Brochure of The Year at 2019 PRISM Awards
Our Houston digital marketing agency was recently awarded Website of the Year for our work on All Points Group and Sales Brochure of the Year for our work with
4Oct
What Are Examples of Email Campaign Strategies?
Want to branch out from your “business as usual” marketing messages? Email campaigns have the power to yield $44 in ROI for every $1 spent. But to truly reap the ...
2Oct
Do You Need Help with Video Production?
Many business owners are starting to turn to video as a marketing and sales tactic. Whether it’s on social media, the front page of a website, or embedded in a sales email, video is an effective way to improve engagement and conversions. The ...
2Oct
How Can You Help People Experiencing Homelessness?
Learn how you can Be The Key to solving homelessness in Houston and join the movement to change lives.
At On-Target!, we have aligned ourselves with two amazing nonprofit organizations, HomeAid Houston and The Way Home. Both are ...
2Oct
Our Agency is Relocating to The Cannon
27Sep
Should We Be Doing Offline Marketing?
Absolutely! Whoever said “print is dead” was missing the big picture. Ideally, our marketing strategies should be well-rounded and branch out to several platforms. This means utilizing a variety of different tools – ...
20Sep
What Are Examples of Effective Website Copy?
Great website copy sells. It goes beyond listing benefits, features or services. It refrains from using meaningless verbs and empty promises. Instead, it speaks directly to your audience and motivates them to take ...
13Sep
How Do I Find My Target Audience?
Good marketing starts with knowing your audience. Great marketing is demonstrating a deep understanding of your audiences' unique needs.
6Sep
Answers to Common Business Marketing Questions
It’s said that the key to success is all about asking the right questions. This is especially true in marketing, where the very nature of the industry is continuously evolving. The techniques that used to work no ...
4Sep
What is a Buyer's Journey?
What is a buyer's journey, and what information can you provide to guide them into a purchase? The secret to better sales outcomes is understanding where your prospects are in the buying process, also known as the buyer's ...
30Aug
How Can I Grow My Email List?
Don’t let social media distract you from one of the oldest and most effective marketing platforms out there. Email is still a great way to reach people, as 99% of consumers check their email every day. In fact, email ...
28Aug
What is a CRM? And Why Should I Use One?
Simply put, CRM -- or customer relationship management -- refers to software that tracks interactions with prospects and customers.
23Aug
What's new with Google and SEO?
When is the last time you checked-in on the SEO health of your site? Has anything changed recently? Chances are it has – as Google’s search engine is always evolving, with frequent updates and improvements to ...
21Aug
What are the Best Marketing Books?
Whether you’re a marketing manager at a large company or a small business owner trying to make it to the next level – expanding your intellectual arsenal is always a good thing.
9Aug
What Should My Email Open Rate Be?
How can you tell if you are getting the most out of your email campaign? While platforms such as Hubspot or Mailchimp provide you with detailed analytics, these numbers mean less if you don’t have a benchmark to ...
2Aug
What Are The Best Free Keywords Tools?
With the number of tools out there designed to help you with SEO, there is no reason to guess at which keywords ...
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What Does Google’s BIG Update Mean for Marketers?
Google’s search engine is not only getting smarter – it’s also becoming more “human”. Google is...
Are We Scaring Our Customers Away?
Do your marketing efforts tend to trick or treat your customers? Are you being haunted by wasted...
Why Isn’t Our Social Media Following Growing?
Social media is one of the most powerful tools a brand can use to reach new customers. However,...
On-Target! Wins Website and Brochure of The Year at 2019 PRISM Awards
Our Houston digital marketing agency was recently awarded Website of the Year for our work on All...
What Are Examples of Email Campaign Strategies?
Want to branch out from your “business as usual” marketing messages? Email campaigns have the...
Do You Need Help with Video Production?
Many business owners are starting to turn to video as a marketing and sales tactic. Whether it’s on...
How Can You Help People Experiencing Homelessness?
Learn how you can Be The Key to solving homelessness in Houston and join the movement to change...
Our Agency is Relocating to The Cannon
Effective October 21st, 2019 On-Target!, Houston's digital marketing agency, will be moving to The...
Should We Be Doing Offline Marketing?
Absolutely! Whoever said “print is dead” was missing the big picture. Ideally, our marketing...
What Are Examples of Effective Website Copy?
Great website copy sells. It goes beyond listing benefits, features or services. It refrains from...
How Do I Find My Target Audience?
Good marketing starts with knowing your audience. Great marketing is demonstrating a deep...
Answers to Common Business Marketing Questions
It’s said that the key to success is all about asking the right questions. This is especially true...
What is a Buyer's Journey?
What is a buyer's journey, and what information can you provide to guide them into a purchase? The...
How Can I Grow My Email List?
Don’t let social media distract you from one of the oldest and most effective marketing platforms...
What is a CRM? And Why Should I Use One?
Simply put, CRM -- or customer relationship management -- refers to software that tracks...
What's new with Google and SEO?
When is the last time you checked-in on the SEO health of your site? Has anything changed recently?...
What are the Best Marketing Books?
Whether you’re a marketing manager at a large company or a small business owner trying to make it...
What Should My Email Open Rate Be?
How can you tell if you are getting the most out of your email campaign? While platforms such as...
What Are The Best Free Keywords Tools?
With the number of tools out there designed to help you with SEO, there is no reason to guess at...
