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On-Target! Makreting | Digital Marketers In Houston | How to Leverage Video Tutorials in Your Digital Marketing
22Feb

How to Leverage Video Tutorials in Your Digital Marketing

Most of us have run into an issue where we sought advice online from an expert source. Often these providers have a substantial library of helpful videos with tips and tricks that help them standout in a sea of YouTube content. What's often ...

On-Target! Makreting | Digital Marketers In Houston | On-Target Recognized as Top Web Design Agency
22Feb

On-Target Recognized as Top Web Design Agency

On-Target! Makreting | Digital Marketers In Houston | How Google My Business Can Bring You Leads
18Feb

How Google My Business Can Bring You Leads

Understanding and anticipating your customers needs and wants relative to your product or service offering will bring you more business. How do you get those insights, and how can you use Google My Business to attract more leads?

On-Target! Makreting | Digital Marketers In Houston | What Does Great Website Design Look Like In 2021?
12Feb

What Does Great Website Design Look Like In 2021?

Website design is always changing, and with it come new trends for layouts, visuals and content that is meant to engage the user, but more importantly move them to conversion. 2021 is no different, however, there are some very unique design ...

On-Target! Makreting | Digital Marketers In Houston | Social & Video Marketing: How 2020 Changed Everything
5Feb

Social & Video Marketing: How 2020 Changed Everything

Let's start off with the stats. According to HubSpot, in 2020, over 81% of businesses used video as a marketing tool which is up 63% from 2019. Also, Google has said that 6 out of 10 people would rather watch videos online than television. The ...

On-Target! Makreting | Digital Marketers In Houston | The Best Digital Marketing Strategies That Work
1Feb

The Best Digital Marketing Strategies That Work

Digital marketing is the most effective way to drive people to a website and to help it rank better with search engines. And thankfully for most small businesses, digital marketing is far less expensive than the offline marketing techniques that ...

On-Target! Makreting | Digital Marketers In Houston | Why Your Website Is Desperate For A Pillar Page
25Jan

Why Your Website Is Desperate For A Pillar Page

You've heard it before — the way people search online is changing, so your website content strategy needs to change too. And if your website is desperately needing a boost in organic web traffic or user engagement, pillar pages are a great ...

On-Target! Makreting | Digital Marketers In Houston | What is WCAG 3.0 and why does it matter for your digital presence?
22Jan

What is WCAG 3.0 and why does it matter for your digital presence?

Simply defined as Website Accessibility Guidelines, WCAG 3.0 was published on 1/21/2020 and brings new changes over 2.2 for users with disabilities. Why do these changes matter and why should your website take WCAG into account? Here are a few ...

On-Target! Makreting | Digital Marketers In Houston | YouTube Content: How to Make It Work for Your Advertisements
21Jan

YouTube Content: How to Make It Work for Your Advertisements

Billions of viewers watch YouTube every month. With that kind of audience numbers, it just makes sense to use YouTube to advertise your business or product. Here are four tips for you if you want to use YouTube as your advertising platform.

On-Target! Makreting | Digital Marketers In Houston | Your Guide To SMART Goals For 2021
4Jan

Your Guide To SMART Goals For 2021

"I want more leads. I want more repeat customers. I want a greater market share. I want to beat out my competitors"...these are very common "goals" that many businesses have at the beginning of each year. You likely have multiple goals you want ...

On-Target! Makreting | Digital Marketers In Houston | Small Businesses Are Resilient and Adaptable, Despite Pandemic
28Dec

Small Businesses Are Resilient and Adaptable, Despite Pandemic

Businesses are finding ways to thrive during the pandemic, and a new report confirms their determination. Many small businesses are persevering through economic uncertainty, adapting to unforeseen changes, and increasing opportunities through ...

On-Target! Makreting | Digital Marketers In Houston | How
10Dec

How "We've always done it this way" is holding you back

No other 6-word phrase has doomed the efforts of even the best thought out marketing and sales plans. It's not a secret that in the "new normal", everything is, in fact, new... or so it seems.

Many clients who we've known over the course ...

On-Target! Makreting | Digital Marketers In Houston | On-Target Recognized as Top Inbound Marketing Agency
9Oct

On-Target Recognized as Top Inbound Marketing Agency

 

On-Target! Makreting | Digital Marketers In Houston | The Hidden Costs of Marketing
6Oct

The Hidden Costs of Marketing

 One of the most echoed concerns of companies we work with is helping them stay on top of budgets. This is especially true when it comes to marketing since being aware of costs is more crucial than ever.

What many organizations fail ...

On-Target! Makreting | Digital Marketers In Houston | How Long Does it Take to See Marketing Results?
6Dec

How Long Does it Take to See Marketing Results?

Everyone is eager to see the results of their marketing dollars, and the sooner the better. But just how long does it take to start  reaping the benefits of your efforts? ...

On-Target! Makreting | Digital Marketers In Houston | How Do We Compare Our Company With Competitors?
15Nov

How Do We Compare Our Company With Competitors?

It’s always a good idea to get to know your competition. By maintaining an arsenal of information about competitors, you can anticipate actions and always stay one step ahead. You can also identifying gaps and ...

On-Target! Makreting | Digital Marketers In Houston | Does Our Website Really Need a Redesign?
8Nov

Does Our Website Really Need a Redesign?

Not everyone needs a new website. But if you want start seeing more results with your marketing efforts – it’s the first place to start. Here are a few examples of ways your current website could ...

On-Target! Makreting | Digital Marketers In Houston | What Are Examples of Effective Website Copy?
20Sep

What Are Examples of Effective Website Copy?

Great website copy sells. It goes beyond listing benefits, features or services. It refrains from using meaningless verbs and empty promises. Instead, it speaks directly to your audience and motivates them to take ...

On-Target! Makreting | Digital Marketers In Houston | What is a Buyer's Journey?
4Sep

What is a Buyer's Journey?

What is a buyer's journey, and what information can you provide to guide them into a purchase? The secret to better sales outcomes is understanding where your prospects are in the buying process, also known as the buyer's ...

On-Target! Makreting | Digital Marketers In Houston | What are the Best Marketing Books?
21Aug

What are the Best Marketing Books?

Whether you’re a marketing manager at a large company or a small business owner trying to make it to the next level – expanding your intellectual arsenal is always a good thing.

  • Ask On-Target! 

  • Below are our accounts and perspectives on approaches, strategies, examples, focused on marketing for small and medium-sized businesses.

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